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"After successfully building and selling one of the golf industry's strongest and most influential talent management and brand marketing firms, I came to the realization that my vision had become clouded and that I still had much to accomplish. My ultimate goal has always been to positively disrupt this wonderful industry and sport that I love, by scaling talent, brands, and organizations. It is now time to shift my focus towards the future. CATALYST9, a turnkey brand-building firm, will act as a fractional CMO/CSO for high-level talent, brands, and organizations, with a strategic focus. Golf is the pure embodiment of all sports and entertainment, and we are thrilled to apply our formulas, knowledge, and ambition to support the industry's future."
- Jess McAlister, Founder and CEO of CATALYST9
DRIVING GOLF FORWARD.
WHo We ARe
We are a team of golf industry experts and enthusiasts who are established in brand-building, marketing, talent management, thought leadership, and deal-making in the golf space. We are dedicated to serving our community and excelling in everything we do. Whether we are managing influential voices in golf or supporting brands, agencies, and tournament organizations with their next launch, campaign, or activation, we have the knowledge, efficiency, and skills to navigate the industry with unparalleled expertise.
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